Although not a glaze chemist, Noke was involved with Slater, Cuthbert Bailey, Bernard Moore and others in the development of the ‘rouge flambe’ glaze in the early 1900s, and subsequently with the special glazes used on the rarely seen ‘Chang’ and ‘Sung’ ornamental ware. Noke was instrumental in the introduction of Doulton’s Kingsware from 1898, Series Ware depicting characters from legend, literature, history and song from about 1906, the Doulton porcelain figurines from 1913, and the earthenware character jugs from 1934. Noke succeeded John Slater as the art director at Nile St in 1914 and retired from the position in 1936 at the age of 78 - although he continued to work in his studio until his death in 1941. He was succeeded as art director by his son Cecil Jack Noke.